Data privacy is of great importance to Britton Sport d.o.o. and we want to be open and transparent with the processing of your personal data.

Therefore, we have policies that determine how your personal data will be processed and protected.

 Who is the controller of your personal data?

The controller processes your personal data in accordance with the applicable data protection rules, in particular in accordance with the General Data Protection Regulation (EU) 679/2016 (hereinafter: General Regulation)

Controller of your personal data:

Britton Sport d.o.o.

Gajeva 59

OIB: 09906192063

 

Where do we store your data?

The data we collect is stored within the European Economic Area (EEA), but may also be transferred to and processed in a country outside the EEA. Any such transfer of personal data will be carried out in accordance with applicable laws. For transfers outside the EEA, we use the Standard Contractual Clauses and Privacy Policy.

Who can access your data?

We will never pass on, sell or exchange your data for marketing purposes to third parties outside the controller. Data passed on to third parties is used only to provide our services. Below you will find which categories of third parties fall under each specific procedure.

What is the legal basis for processing?

For each specific processing of personal data that we collect, we will inform you whether the acquisition of personal data is statutory or mandatory for the execution of the contract, and whether you are obliged to provide personal data and the possible consequences if you decide not to provide them.

What are your rights?

Right of access:
You have the right to request information about your personal data that we hold at any time. You can contact us by e-mail or by phone.

Right to portability:
Whenever a controller processes your personal data by automated means based on consent or on the basis of a contract, you have the right to receive a copy of the data in a structured, common form and machine-readable format, and you have the right to transfer that data to another controller. This includes only the personal data you have sent us.

Right to rectification:
You have the right to request the correction of your personal data if they are incorrect, including the right to supplement incomplete personal data.

Right of deletion:
You have the right at any time to request the deletion of personal data processed by the controller in accordance with Art. 17. General regulations except in the following situations.

The right to object to processing based on legitimate interest:
You have the right to object to the processing of personal data based on the legitimate interest of the data controller, who will not continue to process personal data for such purposes, unless the legitimate interest in processing exceeds the interests, rights and freedoms of the data subject or for the purpose of establishing, exercising or defending legal claims.

The right to object to direct marketing:
You have the right to object to direct marketing, including profiling analysis made for direct marketing purposes.
You can opt out of direct marketing in the following ways:
• following the instructions in each marketing email
• via e-mail or to the phone of the data controller

Right to restriction of processing:
You have the right to request that the controller limit the processing of your personal data under the following circumstances:
• if you object to the controller’s legitimate interest in processing personal data, the controller will restrict all processing of such data pending verification of the legitimate interest
• if you dispute the accuracy of personal data, the controller will limit all processing of such data to the period of verification of the accuracy of personal data
• if the processing is illegal, you can object to the deletion of personal data and request a restriction of use instead of your personal data
• if the controller no longer needs the personal data for processing purposes, but it is necessary for you to establish, exercise or defend legal claims.

How can you exercise your rights?
We take data protection very seriously, which is why you can contact us via
e-mail: office@brittonsport.com
phone: +3851 4875-694

Personal data protection officer:
We have appointed a data protection officer to ensure that we continuously process your personal data in an open, accurate and legal manner. You can contact our data protection officer at office@brittonsport.com and write DPO as the subject or by phone: +3851 4875-694.

The right to complain to the supervisory authority:

If you believe that the controller is processing your personal data in an illegal manner, you can contact us. You also have the right to submit a complaint to the supervisory authority.

Updates to our privacy notice:

We may need to update our Privacy Policy. The latest version of the Privacy Policy is always available on our website. We will notify you of any material changes to the Privacy Policy, for example changes to the purpose of personal data processing, the identity of the processor or your rights.

DIRECT MARKETING/NEWSLETTER

Respondents can subscribe to our newsletters on our website, through social networks, and in person through access points in our office. The forms/forms/screens through which the respondent subscribes to newsletters determine which personal data is processed, as well as when the newsletter is ordered. The data controller regularly informs its clients and business partners through newsletters about our activities, offers and new content on the website, marketing activities and new product information.
A subscriber can receive our newsletter if (1) the respondent has a valid e-mail address and (2) has registered for the delivery of the newsletter and granted us consent to receive it. An e-mail confirmation of the subject’s registration of data to the newsletter will be sent to the e-mail address registered by the subject before the first sending of the newsletter in the double opt-in procedure. This e-mail address confirmation is used to prove that the respondent is the owner of that e-mail address and that he really gave his consent to receive the newsletter.
The collection of this data is necessary to understand the (possible) misuse of the e-mail address of a data subject, and therefore serves the purpose of legal protection of the controller. Personal data collected as part of the newsletter registration will be used to send our newsletter. We can contact newsletter subscribers via e-mail, if this is necessary to send a notification about sending a newsletter or to register respondents to receive the newsletter in the event of a change in technical circumstances related to the operation of the newsletter sending service. We do not transfer the personal data we collect to send the newsletter to third parties. The respondent can revoke his consent to receive the newsletter at any time. For the purpose of withdrawing consent, in each newsletter there is a corresponding link for unsubscribing subscribers from the list of newsletter recipients.

Why do we use your personal data?

We use personal information to send you marketing offers, notifications of data controller activities, information surveys and invitations via email and text messages to your mobile number.

The newsletter may contain a tracking pixel. A tracking pixel is a tiny piece of content embedded in such e-mail messages, which are sent in HTML format. This enables us to statistically analyze the success or failure of online marketing campaigns. Based on the embedded tracking pixel, we can see if and when the entrepreneur opened the e-mail and which links in the e-mail were called up by data subjects. Such personal data collected in the tracking pixels contained in the newsletter are stored and analyzed by the controller in order to optimize the delivery of the newsletter, as well as to adapt the content of future newsletters even according to the interests of the respondents. These personal data will not be passed on to third parties. Data subjects have the right to revoke the consent they have given through the double opt-in procedure at any time.
Data subjects may subscribe to comment and receive notifications about comments on the websites and social network accounts we use. In this case, the commenter’s data (username) can be published with the comment. A commenter consents to comments following his comments on a particular blog post.

What types of personal data do we process?

We will process categories of personal data, specifically:
• contact information such as name, surname (optional), e-mail address, phone number (optional)
• gender (if you choose it for us)
• when registering for newsletters, we also store the IP address of the computer system assigned by the Internet Service Provider (ISP) and used by the respondent at the time of registration, as well as the date and time of registration,

Who has access to your personal information?
Data passed to third parties is used only to provide the above service, media agencies and technical suppliers for the distribution of physical and digital direct marketing. We will never pass on, sell or trade your data for marketing purposes to third parties.

What is the legal basis for processing your personal data?
The processing of your personal data is based on the consent that you agree to direct marketing and to receive marketing newsletters, either through an e-mail address or through a text message to a phone number. Except for postal marketing, including catalogues, which will be sent to you based on our legitimate interest.
The collection of this data is also necessary to understand the (possible) misuse of the e-mail address of a data subject, and therefore serves the purpose of legal protection of the data controller.

Your right to withdraw consent:
You have the right to withdraw your consent to the processing of personal data at any time and also to object to direct marketing.
When you do this, the controller will not be able to send any further direct marketing offers or information based on your consent.

You can opt out of direct marketing in the following ways:
• following the instructions in each e-mail in which you received the newsletter/direct marketing
• via e-mail to the data controller
After withdrawing the consent to receive direct marketing/newsletter, the processing manager will no longer deliver the newsletter to the respondent, but will continue to process the respondent’s personal data as long as there are legal obligations to store them.

How long do we store your data?

We keep your data for sending newsletters/direct marketing until you withdraw your consent or until we decide to delete your data due to inactivity.

Who has access to your personal information?

Data transmitted to third parties is used only to provide the aforementioned services and to optimize the website, since we use website agencies. We use analysis tools and moderation and publishing agencies for product ratings. We use communications and marketing vendors to distribute marketing.

What is the legal basis for processing your personal data?

The processing of your personal data is necessary to fulfill the loyalty club service.
Collecting your personal data when creating and managing your club membership is necessary to fulfill our obligations under the membership agreement.
If you do not send your personal information, we will not be able to provide you with membership or club services.

How long do we keep your data?

We will keep your data as long as you are active subscriber of our newsletter.
You have the right to terminate your subscription at any time. If you choose to do so, your subscription will cease to exist. Once your subscription has ended, your data will be deleted.
We will store personal data only when there are legal obligations to do so and if there is an open dispute.

Your right to refuse direct marketing:
You have the right to object to direct marketing, and if you do so, we will stop processing your personal data for this purpose and we will stop sending you marketing material based on your consent to send marketing messages/newsletters.

CUSTOMER SERVICE
Why do we use your personal data?
We will use your personal information to manage your enquiries, to deal with complaints and s and to provide technical support via email, phone and social media.
The website contains forms and information that enable quick electronic contact with us, as well as direct communication with us, which also includes the general address of the so-called electronic mail (e-mail address). If the data subject contacts the data controller by e-mail or via the contact form, the personal data submitted by the data subject is automatically stored. Such personal data that the respondent voluntarily delivers to the data controller are kept by the data controller for the purpose of processing and/or contacting the holder. No transfer of this personal data to third parties.
We may also contact you if there is a problem with your order.

What types of personal data do we process?
We will process any information you provide us, including the following categories

contact information such as name, address, email address and telephone number

all correspondence related to the inquiry

Who has access to your personal information?

The data that is forwarded to third parties is used only to provide the specified services.

What is the legal basis for processing your personal data?

The processing of your personal data is based on the legitimate interest of the controller.

How long do we keep your data?
We will keep your data for 100 days for phone and e-mail logs and responses and 12 months for case management.
Your right to object to processing based on legitimate interest:
You have the right to object to the processing of personal data based on the legitimate interest of the data controller, who will not continue to process personal data for such purposes, unless the legitimate interest in processing exceeds the interests, rights and freedoms of the data subject or for the purpose of establishing, exercising or defending legal claims.

PREVENTION OF ABUSE AND CRIMINAL OFFENSES
Why do we use your personal data?
We will use your personal data to ensure that you respect the rights and obligations from our relationship, to prevent data loss through data security management and to prevent misuse of our services.
We will also use your personal data through video surveillance for security reasons. This data will be used to monitor incidents and prevent and report criminal offenses in our stores.
Your personal data will be used to prevent and investigate misuse of our services on the Internet, losses and fraud.

What types of personal data do we process?

We will process the following categories of personal data:

contact information such as name, address, telephone number and e-mail address

Who has access to your personal information?

Your personal data, which are forwarded to third parties, are used only for the above-mentioned purposes.
Personal data that is essential to the processing of incidents and fraud may be shared with insurance companies, administrative and judicial authorities and (local or global) enforcement authorities to complete investigations. Please note that such recipients have an independent right or obligation to process your personal data.

What is the legal basis for processing your personal data?
The processing of your personal data to prevent misuse of our services is based on our legitimate interest.

How long do we store your data?
We keep your data for as long as we need to prevent and/or report potential fraud and other violations. Video recordings will be saved in accordance with the applicable law, for a maximum of 6 months.

Your right to refuse the processing of your data:
You have the right to object to the processing of your personal data based on the legitimate interests of the data controller by contacting the e-mail office@brittonsport.com or the phone number +3851 4875-694.

COOKIES
Our website uses cookies. Cookies are text files that are stored in the computer system via the internet browser.
Many websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique cookie identifier. It consists of a series of characters through which Internet pages and servers can be assigned to a specific Internet browser in which the cookie is stored. This enables visited websites and servers to distinguish individual browsers from other internet browsers that contain other cookies. A particular internet browser can be recognized and identified using a unique cookie ID.
By using cookies, we can provide users of our website with a user-friendly feeling that would not be possible without the use of cookies. When the user accesses the website, the cookie is stored on the user’s computer system. Another example is a shopping cart cookie in an online store. The online store remembers the items that the customer has placed in the virtual shopping cart through cookies.
At any time prevent the setting of cookies through the appropriate setting of the web browser used and can therefore permanently deny the setting of cookies. Furthermore, already set cookies can be deleted at any time via the Internet browser or other software programs. This is possible in all popular internet

browsers. If the respondent deactivates the setting of cookies in the Internet browser used, all functions on our website may not be fully available.
Our website collects a range of general information and personal information when a respondent or an automated system requests a website. This general data and information is stored in server log files. Collected are (1) browser types and versions, (2) operating system used by the access system, (3) website from which the access system reaches our website (so-called Recommendations), (4) date and time of access to Internet pages, (5) internet protocol address (IP address), (6) internet service provider of the access system and (7) all other similar data and information that can be used in the event of an attack on our information technologies. When you use this general data and information, we do not draw any conclusions about the data subject. This information is necessary in order to: (1) properly deliver the content of our website, (2) optimize the content of our website as well as advertising, (3) ensure the long-term sustainability of our information technology and web technology, and (4) authorities responsible for law enforcement could provide information necessary for prosecution in the event of a cyber-attack. The processing manager analyzes the collected data and information anonymously, with the aim of increasing data protection and security, and ensuring the optimal level of protection for the personal data we process. Anonymous server log data is stored separately from all personal data provided by the respondent.

FULFILLMENT OF LEGAL OBLIGATIONS
Why do we use your personal data?
We will use your personal data to comply with the obligations of the law, court decisions and decisions of administrative bodies.
This includes using your personal information to collect and verify accounting information in accordance with our record keeping policies.

What types of personal data do we process?
We will process the following categories of personal data
• name and surname
• postal address

Who has access to your personal information?
Your data will be provided to the companies that provide us with a service related to the above-mentioned data
(companies that provide data storage services, IT companies that provide bookkeeping solutions, administrative bodies in accordance with legal obligations).

What is the legal basis for processing your personal data?
The processing of your personal data is necessary for the processor to fulfill its legal obligation.

How long do we store your data?
We will store your data in accordance with the rules for keeping business and accounting documentation.

DATA PROTECTION PROVISIONS ON THE APPLICATION AND USE OF FACEBOOK

On its websites, the controller can integrate or has integrated components of the company Facebook. Facebook is a social network.
A social network is a social meeting place on the Internet, an online community that usually allows users to communicate and interact with each other in a virtual space. A social network can serve as a platform for the exchange of opinions and experiences, or allow the Internet community to provide personal or business information. Facebook allows users of the social network to turn on the creation of private profiles, upload photos and network through friend requests.
The Facebook operating company is Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, United States of America. If the person lives outside the United States of America or Canada, the controller is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
With each call to one of the individual pages of this website, which is managed by the controller and on which the Facebook component (Facebook plug-in) is integrated, the web browser on the information system of the data subject automatically requests the download of the display of the corresponding Facebook component from Facebook via the Facebook component. An overview of all Facebook plugins can be accessed under https://developers.facebook.com/docs/plugins/. During this technical procedure, Facebook became aware that a certain sub-site of our website was visited by the respondent.
If a person is logged in to Facebook at the same time, Facebook detects every access of the data subject to our website and for the entire duration of the data subject’s stay on our website records data about his activities on our website. This data is collected via the Facebook component and is linked to the corresponding Facebook account of the holder. If the user clicks on one of the Facebook buttons integrated into our website, e.g. the “Like” button, or if the subject submits a comment, then Facebook matches this data with the personal Facebook user account of the data subject and stores the personal data.

Facebook always receives, via the Facebook component, information about a visit to our website by the data subject, whenever the data subject logs in at the same time on Facebook during a call to our website. This happens regardless of whether the user is running the data on the Facebook component or not. If such a transfer of data to Facebook is not desirable for the data subject, he or she can prevent this by logging out of the Facebook account before calling up our website.
The data protection guideline published by Facebook, available at https://facebook.com/about/privacy/, provides information on the collection, processing and use of personal data by Facebook. In addition, it explains which settings Facebook offers to protect the privacy of data subjects. In addition, various configuration options are available to enable the removal of data transfer to Facebook, e.g. Facebook blocker from the service provider Webgraph, which can be obtained at http://webgraph.com/resources/facebookblocker/. This application can be used by the respondent in order to eliminate the transfer of data to Facebook.

PROVISIONS ON THE PROTECTION OF DATA ON THE APPLICATION AND USE OF THE GOOGLE ADSENSE SERVICE

On its websites, the controller can integrate or has integrated Google AdSense components. Google AdSense is an online service that allows advertising to be placed on third-party websites. Google AdSense is based on an algorithm that selects ads displayed on third-party websites to match the content of the corresponding third-party website. Google AdSense allows targeted targeting of the Internet user, and is carried out by generating individual user profiles.
The operating company of the Google AdSense component is Alphabet Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, United States.
The purpose of the Google AdSense component is to integrate ads on our website. Google AdSense places a cookie on the data subject’s information technology. The definition of cookies is explained in one of the previous chapters of this document. By setting cookies Alphabet Inc. enables the analysis of the use of our website. With each visit to one of the individual websites operated by the controller and into which the Google AdSense component is integrated, the Internet browser on the data subject’s information system will automatically send data via the Google AdSense component for the purpose of online advertising and settlement of commissions to Alphabet Inc. During this technical procedure Alphabet Inc. acquires knowledge of personal data, such as the IP address of the data subject served by Alphabet Inc. to understand the origin of visitors and clicks and then generate commissions.

The respondent can, as stated above, prevent the setting of cookies via our website at any time by making appropriate adjustments to the web browser used and thus permanently deny the setting of cookies. Such adaptation by the Internet browser used would also prevent Alphabet Inc from placing a cookie on the information technology of the holder’s data. In addition, cookies already used by Alphabet Inc. they can be deleted at any time via a web browser or other software programs.
Furthermore, Google AdSense uses so-called tracking pixels. A tracking pixel is a tiny image that is embedded in web pages to enable log recording and log analysis that can be used to perform statistical analysis. Based on embedded tracking pixels, Alphabet Inc. can determine if and when a website was opened by a person and which links were clicked on. Tracking pixels serve, among other things, to analyze the flow of visitors on the website.
Through Google AdSense, personal data and information – which also includes the IP address and which is necessary for the collection and calculation of displayed ads – is transferred to Alphabet Inc. in the United States of America. This personal data will be stored and processed in the United States of America. Alphabet Inc. may disclose personal data collected through this technical procedure to third parties. Google AdSense is further explained under the following link https://www.google.com/intl/en/adsense/start/

PROVISIONS ON THE PROTECTION OF DATA ON THE APPLICATION AND USE OF THE GOOGLE ANALYTICS SERVICE (WITH ANONYMIZER FUNCTION)

On its websites, the controller can integrate or have integrated components of Google Analytics (with anonymization function). Google Analytics collects and analyzes data about the behavior of website visitors. The web analysis service collects, among other things, data about the website from which the person came (so-called referrer), which subpages were visited or how often and for how long the subpages were viewed. Web analytics is mainly used to optimize a website and to conduct a cost-benefit analysis of Internet advertising.
The operator of the Google Analytics service component is Google Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, United States.
For web analytics through the Google Analytics service, the controller uses the application “_gat. _anonymizeIp”. With this application, Google shortens the IP address of the internet connection of the data holder and anonymizes itself when accessing our websites from a member state of the European Union or another contracting state to the Agreement on the European Economic Area.

The purpose of the Google Analytics service component is to analyze the traffic on our website. Google collects collected data and information, among other things, to evaluate the use of our website and provide online reports that show the activities on our website and provide other services related to the use of our website for us.
Google Analytics places a cookie on the respondent’s information technology system. The definition of cookies is explained in one of the transition points in the document. By setting cookies, Google can analyze the use of our website. With each call to one of the individual pages of this website, which is managed by the controller and on which the Google Analytics service component is integrated, the internet browser on the information system of the data subject will automatically send data via the Google Analytics service component for the purpose of online advertising. During this technical process, Google acquires knowledge about personal data, such as the IP address of the data subject, which serves Google, among other things, to understand the origin of visitors and clicks, and subsequently create settlements.
A cookie is used to store personal data, such as the time of access, the location from which the access was made and the frequency of visits to our websites by the data subject. With each visit to our website, such personal data, including the IP address of the Internet access used by the subject, will be transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may transfer this personal data collected through the technical process to third parties.
The respondent can, as previously stated, prevent the setting of cookies via our website at any time by making appropriate adjustments to the web browser used and thus permanently deny the setting of cookies. Such adjustment by the Internet browser used would also prevent Google Analytics from setting cookies on the information technology of the holder in question. In addition, cookies already in use by Google Analytics can be deleted at any time via a web browser or other software programs.

In addition, the subject has the possibility to object to the collection of data generated by Google Analytics, which relates to the use of this website, as well as the processing of this data by Google and the possibility to prevent the described collection of personal data. For this purpose, the respondent must download an additional browser under the link https://tools.google.com/dlpage/gaoptout and install it. This browser plug-in tells Google Analytics via JavaScript that all data and information about website visits are not transmitted to Google Analytics. Installation of browser add-ons is considered objectionable by Google. If the carrier’s information system is subsequently deleted, formatted or newly installed, the data subject must reinstall the browser plug-ins to disable Google Analytics. If the browser add-on has been uninstalled by the respondent or any other person under their authority or disabled, it is possible to reinstall or reactivate the browser add-ons.
Additional information and applicable data protection provisions from Google can be downloaded at https://www.google.com/intl/en/policies/privacy/ and http://www.google.com/analytics/terms/us. htnl. Google Analytics is further explained in the following link https://www.google.com/analytics/.

PROVISIONS ON THE PROTECTION OF DATA ON THE APPLICATION AND USE OF THE GOOGLE+ SERVICE

On their websites, the controller can integrate or has an integrated component the Google+ button. Google+ is a so-called social network. A social network is a social meeting place on the Internet, a network community that usually allows users to communicate and interact in virtual space. A social network can serve as a platform for the exchange of opinions and experiences, or allow the Internet community to provide personal or business information. Google+ allows users of the social network to create private profiles, upload photos and network through friend requests.
The operating company of Google+ is Google Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, UNITED STATES.
With each call to one of the individual pages of this website, operated by the data controller and on which the Google+ button is integrated, the Internet browser on the data subject’s information system automatically downloads the display of the corresponding Google+ Google button via the corresponding Google+ button component. During this technical procedure, Google becomes aware that a certain subpage of our website has been visited by the data subject. More detailed information about Google+ is available at https://developers.google.com/+/.

If a person is simultaneously logged in to Google+, Google detects every access of the data subject to our website and for the entire duration of the data subject’s stay on our website records data about his activities on our website. This data is collected via the Google+ button and Google matches this with the corresponding Google+ account associated with the data.
If the data user clicks on the Google+ button integrated on our website and thereby makes a recommendation for Google+ 1, Google assigns them to the personal Google+ user account of the data subject and stores the personal data. Google stores the Google+ recommendation about the data subject, making it available to the public in accordance with the terms and conditions accepted by the data subject in this regard. After that, the Google+ recommendation 1 made by the data subject on this website together with other personal data, such as the name of the Google+ account used by the data subject and the stored photo, is stored and processed by other Google services, such as the search engine of Google search results, Google account of the data subject or in other places, e.g. on websites, or in relation to advertisements. Google can also connect the visit to this website with other personal data stored by Google. Google further records this personal data with the aim of improving or optimizing various Google services. With the Google+ button, Google receives information about which visitors have visited our website, if the data subject is logged in to Google+ at the time of calling up our website. If the data subject does not wish to transfer personal data to Google, he can prevent such transfer by logging out of his Google+ account before calling our websites. You can find more information and data protection provisions of Google at https://www.google.com/intl/en/policies/privacy/. More Google references for the Google+ button 1 can be found at https://developers.google.com/+/web/buttons-policy.

PROVISIONS ON THE PROTECTION OF DATA ON THE APPLICATION AND USE OF THE GOOGLE-ADWORDS SERVICE

The controller can or has integrated Google AdWords into its website. Google AdWords is an online advertising service that allows the advertiser to place ads in the Google search engine results and Google’s advertising network. Google AdWords allows an advertiser to pre-define certain keywords that only display the ad on Google’s search results when the user uses the search engine to find search results related to the keywords. In the Google advertising network, ads are distributed on relevant websites using an automatic algorithm, taking into account previously defined keywords. The operating company of Google AdWords is Google Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, UNITED STATES. The purpose of the Google AdWords program is to promote our website by including relevant advertising on third-party websites and search engine results of the Google search engine and inserting advertising third parties to our website.
If the data subject reaches our website via a Google ad, a conversion cookie is sent via Google to the information technology system of the data subject. The definition of cookies is explained in the previous points of the document. The conversion cookie expires after 30 days and is not used to identify the data subject. If the cookie has not expired, the conversion cookie is used to check whether certain subpages have been called up on our website, eg the shopping cart from the online store system. Through the conversion cookie, Google and the controller can understand whether the person who came to the AdWords ad on our website generated a sale, i.e. made or canceled the sale of goods.

Google uses the data and information collected through the use of conversion cookies to create statistics on the visit to our website. These visit statistics are used to determine the total number of users served by AdWords ads in order to determine the success or failure of each AdWords ad and to optimize AdWords ads in the future. Neither our company nor other Google AdWords advertisers receive any personally identifiable information from Google.
The conversion cookie stores personal data, such as the internet pages visited by the respondent. Each time you visit our website, personal data, including the IP address of the Internet access used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may transfer this personal data collected through the technical process to third parties.
The respondent can at any time prevent the setting of cookies on our website, as stated above, by means of the appropriate setting of the Internet browser used and thereby permanently deny the setting of cookies. Such a setting of the Internet browser used would also prevent Google from placing a cookie for conversion to the information technology of the data subject. In addition, the cookie set by Google AdWords can be deleted at any time via the Internet browser or other software programs.
The respondent has the possibility to object to the advertisement based on the interest of Google. Therefore, the respondent must access from each of the browsers in use the link www.google.de/settings/ads and set the desired settings. Further information and the applicable data protection provisions of Google can be downloaded at https://www.google.com/intl/en/policies/privacy/.

DATA PROTECTION PROVISIONS ON THE APPLICATION AND USE OF LINKEDIN

The controller may integrate components of LinkedIn Corporation on its websites. LinkedIn is a web-based social network that enables users with existing business contacts to connect and create new business contacts. More than 400 million registered people in more than 200 countries use LinkedIn. LinkedIn is currently the largest platform for business contacts and one of the most visited websites in the world.
LinkedIn’s operating company is LinkedIn Corporation, 2029 Stierlin Court Mountain View, CA 94043, United States. For privacy matters outside the UNITED STATES, LinkedIn Ireland, Privacy Affairs, Wilton Plaza, Wilton Place, Dublin 2, Ireland, is responsible.
With each call to one of the individual pages of this website, which is managed by the controller and on which the LinkedIn component (LinkedIn plug-in) is integrated, the internet browser on the information system of the data subject automatically requests the download of the display of the corresponding LinkedIn component LinkedIn. Additional information about the LinkedIn plug-in can be found here: https://developer.linkedin.com/plugins. During this technical procedure, LinkedIn acquires knowledge about which of our websites the respondent has visited.
If the person is simultaneously logged on to LinkedIn, LinkedIn detects each access of the data subject to our website and records data about the data subject’s activities on our website throughout the duration of the data subject’s stay on our website. This information is collected via the LinkedIn component and is linked to the respective LinkedIn account of the data subject. If the user clicks on one of the LinkedIn-related buttons integrated on our website, LinkedIn assigns this data to the personal LinkedIn user account of the data subject and stores the personal data.
LinkedIn receives information via the LinkedIn component provided that the respondent is logged in to the LinkedIn address at the time of accessing our website. This happens regardless of whether the person clicks the LinkedIn button or not. If such a transfer of data to LinkedIn is not desirable for the data subject, he or she can prevent this by logging out of his or her LinkedIn account before calling (visiting) our website.

LinkedIn under https://www.linkedin.com/psettings/guest-controls provides the ability to unsubscribe from email messages, SMS messages and targeted ads, as well as the ability to manage ad settings. LinkedIn also uses affiliates such as Eire, Google Analytics, BlueKai, DoubleClick, Nielsen, Comscore, Eloqua and Lotame. The setting of such cookies can be refused under https://www.linkedin.com/legal/cookie-policy. The applicable privacy policy for LinkedIn is available at https://www.linkedin.com/legal/privacy-policy. The LinkedIn Cookie Policy is available at https://www.linkedin.com/legal/cookie-policy.

PROVISIONS ON THE PROTECTION OF DATA ON THE APPLICATION AND USE OF TWITTER

On this website, the controller has integrated Twitter components. Twitter is a multilingual, publicly available microblogging service where users can post and disseminate so-called tweets, i.e. short messages, which are limited to 140 characters. These short messages are available to everyone, including those who are not signed in to Twitter. Tweets are also shown to the so-called followers of the respective user. Followers are other Twitter users who follow a user’s tweets. Furthermore, Twitter allows you to address a wide audience through hashtags, links or retweets.
Twitter’s operating company is Twitter, Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, UNITED STATES.
With each call to one of the individual pages of this website, which is managed by the data controller and on which the Twitter component is integrated (Twitter button), the Internet browser is automatically requested on the information system of the data subject to download the display of the corresponding Twitter component of Twitter. Additional information about tires on the Twitter service is available under https://about.twitter.com/de/resources/buttons. During this technical procedure, Twitter acquires knowledge about which specific page of our website was visited by the data subject. The purpose of integrating the Twitter component is to transfer the content of our websites to the users of this social network. If a person is logged on to Twitter at the same time, Twitter detects each access of the data subject to our website and records data about the data subject’s activities on our website throughout the duration of the data subject’s stay on our website. The information is collected through the Twitter component associated with the respective Twitter account of the holder. If the data subject clicks on one of the Twitter buttons integrated on our website, Twitter assigns this data to the personal Twitter user account of the data subject and stores the personal data. The third user receives information via the Twitter component of the data subject who visited our website, provided that the data subject is logged in to Twitter at the time of the visit to our website. This happens regardless of whether the person clicks on the Twitter component or not. If such a transfer of data to Twitter is not desirable for the data subject, he or she can prevent this by logging out of his or her Twitter account before visiting our website. The applicable data protection provisions of Twitter can be accessed under https://twitter.com/privacy?lang=en.

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